1. Your Marketing Resolutions

    This is the time of year when everyone is thinking about what the next year will bring. From a business standpoint, it is time to get your ducks in a row when it comes to a more unique marketing solution for your dealership. You have probably explored all of the old standard avenues and maybe have been very successful. At CarData, we are committed to providing the finest inventory images and video…Read More

  2. When Film Ruled The World

    Sometimes we long for the old days of automotive photography. Back in the era of actual emulsions and cellulose film that has all but gone the way of the dinosaurs. Of course, film is not entirely extinct and like Jurassic Park, there are still those brave souls out there that are still messing around with the medium of film cameras. Of course, at CarData, we are full service automotive inventory …Read More

  3. The Simple Beauty of Automotive Photography

    There is just something photographing cars that we at CarData simply love. Long before videos or 360 walkarounds become a major player in the automotive merchandising game, the simple image was king. Traditionally car dealerships have leveraged all sorts of tactics to get buyers in the door, from giveaways and crazy sales ads, to wild animals and scantily clad women, but one thing remains, nobody …Read More

  4. Think You Don’t Need CarData? Think Again.

    We know we spend a lot of time on automotive inventory photography for dealerships, and while that is CarData’s bread and butter, the automotive community is large here in Miami. There are thousands of vehicles for sale right now that have nothing to do with a dealership setting. Join us as we look at a few of the advantages to utilizing the CarData suite of image and video services. Body Shops …Read More

  5. Vehicle Merchandising for 2019

    The end of the year is upon us and with that comes a large marketing push from automotive dealerships. You know the typical, year end clearance, holiday commercials, and inventory reduction sales (huh?). This is the time of year when you need to market like the world, or year, is ending. People are out of work for extended holidays, watching more TV than normal, flipping through websites with incr…Read More

  6. New Vehicle Merchandising the CarData Way

    The sheer volume of media out there today is staggering. In the next 20 years, it is conceivable that the whole landscape will have changed in dealership vehicle merchandising, just like it is completely different today compared to the last 20 years. In that time, we have seen a massive change in the way people buy cars and how they go about the car buying process. These days the average buyer is …Read More

  7. Our Favorite Boring Cars

    We have discussed a lot of different options for image marketing of your dealership stock of vehicles. We have briefly talked about social media, videos, and walkaround technology. All of this is to get people in the door to look, and hopefully, buy a vehicle. Today however we wanted to reiterate our love of cars and talk about some of our favorite cars. CarData is kind of a dream job for us as we…Read More

  8. Think Outside the Box When Marketing Your Dealership

    If you own or manage a dealership, you probably think about one thing over and over, marketing. Marketing can mean life or death to your dealership especially in the world of today where foot traffic has been replaced with internet traffic. Many dealers are just as concerned about tracking impressions of their inventory as they are engaging with walk in traffic. At CarData, we know how important s…Read More

  9. Dealership Photography is All About The Perfect Setting

    As professional videographers and photographers, we think about things like setting, backgrounds and lighting. At CarData, our goal is to make your stock of vehicles look the absolute best, and that includes the setting as a whole. This is the reason that CarData is Miami’s number one dealership photographer for online, print, and advertising needs. We take into account the little details that m…Read More

  10. We Love Cars

    When you work in the industry we do, it seems like almost every day we are surrounded by beautiful vehicles. It can make you feel like Leo Dicaprio, who is always surrounded by beautiful women, except we are surrounded by beautiful cars. While our real passion is representing these gorgeous vehicles in the best possible way for our clients, our pulse quickens a bit when a new gorgeous car is moved…Read More