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The Difference Between 360-Degree Photography and Video for Dealerships

By CarData Support / August 10, 2022

Boost Your Inventory Car dealers have been searching for innovative and captivating ways to generate interest in their inventory as long as the internet has existed. Never before has there been a valuable time to consider your alternatives and try new approaches to keep clients coming through the doors, given the challenges of chip scarcity…

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Transparent Merchandising

By CarData Support / June 12, 2022

Selling cars online has been around since eBay Motors popped up in 2000! Yes, that long ago we have been able to go online and purchase a vehicle that was thousands of miles away. https://fortune.com/2016/01/15/ebay-motors-decline/ What the “Power Sellers” on eBay Motors realized was to be successful they needed to be 100% Transparent about their…

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Autotrader Spin360 - CarData

5 VDP Best Practices to Boost Conversions

By CarData Support / September 26, 2021

Find this Original Article by Erin Lomax, Cox Automotive VP Ops Consumer Marketplace at: https://b2b.autotrader.com/blog/view/5-vdp-best-practices/ When you’re getting ready to list your cars both on third-party sites and your own website, stop. Take a step back and assess how you’re building your vehicle detail pages (VDP) and consider if it’s optimized for today’s customer experience. As consumers spend more and more of their shopping time on their sofas and…

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Your Website IS your 1st Impression

By CarData Support / April 4, 2021

With car-buyers spending an average of 14 hours researching vehicles online, having a strong website for your dealership is important. And, with digital retailing being the go-to way to shop these days, it’s even more important that your online presence stands out amongst the slew of dealerships car customers see throughout their search. As pioneers…

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Spin360

Working Through A Pandemic

By CarData Support / January 26, 2021

2020 was a very tough year for many. Unemployment rates soaring, companies not able to open & serve customers. A lot of things we could have never imagined have occurred. It seems like the “New Normal” of work from home is here to stay for at least a little while. While 2020 was a tough…

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Spin360_CarData Engaging Merchandising

Replicate Physical Experience – The Next Frontier in Dealership Merchandising | CarData, Inc.

By CarData / July 23, 2020

What do you want when you’re shopping online? Whether you’re shopping for a pair of headphones, an ATV, a car or a House you want all the information you can get as long as it’s organized in a meaningful easy to digest format. Hi Quality Photos Explainer, How-To or Feature Videos Fact Sheet on product…

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Car Dealers – Love to Hate

By CarData / June 22, 2020

“The retail format people love to hate bounces back” <— https://www-bloomberg-com.cdn.ampproject.org/c/s/www.bloomberg.com/amp/news/articles/2020-06-12/buying-a-car-online-is-easier-after-coronavirus-triggered-changes “It’s complicated” would be the best way to describe car buyers feelings towards most automotive retailers. Humans are social creatures and right now auto retailers are not providing that “wow” experience via a full online buying process. CarVana is trying but still only sell a…

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SPIN360 INTERACTIVE INVENTORY MERCHANDISING

Is Carvana Really Changing Automotive Retail?

By CarData / June 9, 2020

Everyone is enamored by the Carvana & Vroom’s (www.carvana.com) (www.vroom.com) in the automotive space now. How are they any different? This article points out some of things they are doing: https://www.fool.com/investing/2020/06/01/how-carvana-is-disrupting-the-used-car-industry.aspx If you deal with automotive retailers daily like we do there is an inside look into the beast that is the automotive retail industry.…

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VROOM IPO; Perfect Timing?

By CarData / June 6, 2020

It looks like VROOM will be filing for an IPO in the near future. It’s estimated they will have a valuation of $1.93 Billion while aiming to raise $300 Million in the IPO. Most automotive retailers have recently been cutting into profit margins by slashing prices to lower inventory counts. Carvana Co. [CVNA] (www.carvana.com) is…

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Safely Providing Essential Services | CarData, Inc.

By CarData / May 28, 2020

We understand dealerships have to go above & beyond in today’s climate to stay clean in all ways! Your customers DEMAND it! We are continuing to provide our essential lot services such as Spin360 , Photography, Videos & Window labels/Buyers Guides. We have changed HOW we do it to ensure your customers can feel safe…

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